Erica Waayenberg | Research-Based Insights in Education

September 28, 2022

This episode features Erica Waayenberg, an interior designer, strategy-minded problem solver, and head of research & content for ThinkLab.

Erica embraces design thinking with a career that has encompassed interior design, sales, strategic program development, marketing management, and consulting within the design world. Erica’s enthusiasm for design and how we connect to our surroundings was fostered in her education in interior design from Michigan State University.

She is passionate about the creative process, authentic marketing, the built environment, and connecting people with inspired and thoughtful design. To her role at ThinkLab, Erica brings a well-rounded industry perspective paired with an eagerness to inform and inspire industry members of all types through research-based insights.

Outside of her office, Erica loves to travel, be outdoors, dive into messy creative play with her boys, and savor great conversation with friends and family over coffee or a French 75.